AT&T Interactive Launches Reseller Program; SuperMedia Joins as First Partner
December 13, 2011 | Contributed by: Stephanie Hobbs
In a joint press release this morning, AT&T Interactive and SuperMedia announced an agreement for SuperMedia media consultants to offer YP.com subscription-based advertising products nationwide to small businesses beginning in the first quarter of 2012.
SuperMedia will serve as the first premier channel partner to join AT&T Interactive’s new YP Authorized Reseller Program. According to AT&T, the reseller program will also be available to other resellers in the near future, helping to supplement the company’s existing local advertising sales force – which it says is the largest in the country.
Click here to read the full release. We’ll be watching these developments with interest over the coming year.