AT&T Interactive Launches Reseller Program; SuperMedia Joins as First Partner

Contributed by: Stephanie Hobbs

In a joint press release this morning, AT&T Interactive and SuperMedia announced an agreement for SuperMedia media consultants to offer YP.com subscription-based advertising products nationwide to small businesses beginning in the first quarter of 2012.

SuperMedia will serve as the first premier channel partner to join AT&T Interactive’s new YP Authorized Reseller Program. According to AT&T, the reseller program will also be available to other resellers in the near future, helping to supplement the company’s existing local advertising sales force – which it says is the largest in the country.

Click here to read the full release. We’ll be watching these developments with interest over the coming year.

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3 Responses to “AT&T Interactive Launches Reseller Program; SuperMedia Joins as First Partner”

  1. [...] Advertising with one of these companies rarely means that a business’ listing is confined to one Internet Yellow Pages website. Many of these companies now enjoy relationships with competitors such as search engines and other popular local sites that allow them to cross-promote advertising and resell their products. [...]

  2. [...] Advertising with one of these companies rarely means that a business’ listing is confined to one Internet Yellow Pages website. Many of these companies now enjoy relationships with competitors such as search engines and other popular local sites that allow them to cross-promote advertising and resell their products. [...]

  3. [...] Advertising with one of these companies rarely means that a business’ listing is confined to one Internet Yellow Pages website. Many of these companies now enjoy relationships with competitors such as search engines and other popular local sites that allow them to cross-promote advertising and resell their products. [...]

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