May 30, 2012
Can Local Businesses Jump On The Pinterest Train?
This month, in our column for Search Engine Land, I touched on how new social networking site, Pinterest, could become an asset for small businesses.
The quickly growing platform allows users to find, share, and scrapbook images and videos they enjoy with usage rates second only to Facebook. Now, national brands like Coca-Cola and Neiman Marcus are using Pinterest to draw in customers as well as an increasing number of small and local businesses.
Take a moment to read my column on how local businesses can generate sales and build affinity through Pinterest. And if you’re on Pinterest, please leave a comment on our blog telling us how you think this will impact small businesses.