December 11, 2014
A few years ago many people, including Facebook CEO Mark Zuckerberg, asserted that attitudes toward privacy were changing. The argument went that people were become more “open” and willing to share information. That was largely wishful thinking. People are as concerned about privacy today as they’ve ever been — in fact more so in some respects….
May 27, 2014
The 2014 Local Search Association Conference in Huntington Beach, Calif. brought together a long list of influencers, decision makers and innovators in the local advertising and marketing space for a three-day, jam-packed agenda. The event, which covered everything from the “National Advertiser’s Perspective” to the way consumer traffic is fragmenting across media types and digital properties, highlighted the challenges…
April 29, 2014
In our final session at the 2014 LSA annual conference, three of our industry’s preeminent analysts – Matt Booth, CEO of Connectivity, Neal Polachek, independent digital media analyst and board advisor, Buzzboard, Inc., and Greg Sterling, senior analyst, Opus Research – engaged the audience in an open session about past and current predictions in local….