Posts Tagged ‘VoodooVox’

New Webinars Focus on Driving Business from Mobile

Monday, February 25, 2013

SkyBridge Mobile

According to Cisco’s Visual Networking Index (VNI) Global Mobile Data Traffic Forecast, “global mobile data traffic grew 70 percent in 2012.”  With more people online via mobile devices, local businesses are faced with the challenge of connecting with their customers on this growing platform. The mobile advertising experts at VoodooVox and SkyBridge Mobile were each recently featured on our 2013 Webinar Series to share their insight on how local business can adapt to this change.

Mobile: How to Generate Calls (VoodooVox)

VoodooVox discussed the impact that mobile is having on consumer shopping patterns and how local businesses and national brands are taking advantage of this.  Specifically, they discussed how to drive calls from mobile, based on costs per lead acquisition and key case studies.

Mobile Local Directories to Connect Biz & Consumers (SkyBridge Mobile)

SkyBridge Mobile discussed local mobile search and their MobiLocal Directory that connects consumers and businesses.  They also discussed the impact of mobile on local businesses and the consumers that are connecting in local markets.

To see all of our past webinars and for a list of what’s to come, check out our Webinar Page.

VoodooVox to Explain How to Generate Calls from Mobile

Wednesday, January 30, 2013

Please join LSA and VoodooVox for an exclusive webinar presentation next Thursday, February 7th. Given the impact on consumer shopping patterns, the mobile advertising specialists at VoodooVox will be explaining how local businesses and national brands are taking advantage of mobile.

VoodooVox uses consumer analytics to provide cloud-based mobile advertising services for publishers, advertisers and operators. During the webinar, VoodooVox’s Shannon McBride and Tony Philipp will discuss how to drive calls from mobile, based on costs per lead acquisition and key case studies.

Spots are limited so reserve your seat today!

Title: Mobile – How to Generate Calls
Presenter: VoodooVox
Date: Thursday, February 7, 2013
Time: 2:00 PM – 3:00 PM EDT

Local Search Roundup: Telmetics Credits Mobile for Pay Per Call Boom, Valley Yellow Pages Launches Veterans Program, VoodooVox Inc. Lists on Toronto Stock Exchange

Saturday, January 21, 2012

Telmetrics: Pay Per Call Search to Go Mainstream with Mobile

Telmetrics, the call measurement provider, said that mobile is now playing a pivotal role in local search and advertising performance management, according to an article on Mobile Marketer. The company noted that the proliferation of smartphones is driving increased mobile searches for – and direct calls to – local businesses. Bill Dinan, president of Telmetrics, said that he believes that the success of pay per call in mobile media is helping to revitalize pay per call in traditional media, as advertisers better understand the value of tracking calls. Telemetics is also increasing in-app call tracking, including social apps such as Facebook and Yelp.

Valley Yellow Pages Launches Program for Military Veterans

Valley Yellow Pages has launched a program aimed at helping American military veterans get ahead in business. The program, entitled “American Hometown Heroes,” provides veterans interested in starting a business with access to Valley account executives to help develop a marketing strategy. Interested veterans will get free marketing guidance, as well as advertising with Valley Yellow Pages’ print, online and mobile offerings, for a full year. The program was created in response to the national American Hometown Heroes initiative created by a coalition of independent Yellow Pages publishers nationwide.

VoodooVox Inc. Listed on Toronto Stock Exchange

VoodooVox Inc., which represents the combined assets of three companies including VoodooVox, Inc., Call Genie Inc. and UpSnap Services, LLC., was listed this week on the Toronto Stock Exchange. The company will provide mobile advertising services to publishers, advertisers and operators. According to Michael Durance, CEO of VoodooVox Inc., “[The company has] assembled all the critical pieces to become the smarter mobile advertising company. Our ability to capture the mobile consumer with a specific need and marry them with advertisers/merchants is distinctive within the mobile advertising space. Our analytics capability allows us to improve targeting and optimize returns.”