Posts Tagged ‘webinar series’

Business Listings and Video Advertising Discussed in Recent LSA Webinars

Monday, September 30, 2013

We recently uploaded two interesting webinar presentations on business listings and video advertising to our YouTube channel.  Check them out right here on the Local Search Insider:

Blue Pixel Media provides insight into video production and the importance of strong media placement strategies for SMB client’s video ads.

Optimizing the Impact and Reach of Video Advertising for SMBs


During this webinar Universal Business Listing explains how business listing information gets to publishers, what the prime causes of errors are, how to analyze and monitor the information and how to correct and optimize it with a positive ROI.

Local Business Listing Data Flow and Fixing Incorrect Listings

For access to all of our past webinars and a look at what’s to come, visit http://bit.ly/LSAwebinars.

Local Business Listing Data Flow and Fixing Incorrect Listings

Thursday, September 19, 2013

Please join LSA and Universal Business Listing (UBL) for an exclusive webinar presentation next Thursday, September 26 from 2 pm – 3 pm EST.

Business listings are increasingly prominent in search results and in many cases form the main method for connecting customers to businesses, particularly with the growth of mobile devices. Yet, many of these listings have incorrect information in the profiles as a result of mixed data sources and lack of management. During this webinar, Chris Travers, president, CRO and co-founder of UBL, will explain how business information gets to publishers, what the prime causes of errors are, how to analyze and monitor the information and how to correct and optimize it with a positive ROI.

Universal Business Listing, a service of UBL Interactive, Inc., acts as a central collection and distribution service for business information online. The service provides business owners and their representatives with a cost effective one-stop location for broad distribution of complete, accurate, and detailed listings and profiles.

Spots are limited so reserve your seat today!

Optimizing the Impact and Reach of Video Advertising for SMBs

Thursday, August 15, 2013

Please join LSA and Blue Pixel Media for an exclusive webinar presentation next Thursday, August 22 from 2 pm – 3 pm EST.

Forrester predicts U.S. online video ad spend will reach $5.4 billion by 2016 (from $2.0 billion in 2011). Marketers in the local search space recognize the importance of video content in the overall advertising ecosystem, but the challenge is getting consumers to watch these ads. In this presentation, Olivier Katz, CEO of Blue Pixel Media, will provide insight into video production and the importance of strong media placement strategies for SMB clients. They will offer recommendations and concrete solutions that will help optimize the impact of video advertising, and produce tangible results for SMBs.

Blue Pixel Media facilitates television-advertising campaigns for directories and their medium size business clients. They help deliver valuable and tangible results to advertisers with an end-to-end, cost effective and targeted local cable television marketing solution. In addition, they enable creative development, production management, media planning, and distribution, tracking and audit services at a competitive low cost.

Spots are limited so reserve your seat today!

Webinars from Kenshoo Local and VendAsta Now Live on YouTube

Tuesday, June 4, 2013

We recently uploaded two interesting webinar presentations that took place in May to our YouTube channel.  Check them out:

Outside of search engines, Kenshoo Local’s webinar looked at all the viable sources of local search traffic that are emerging for local businesses and how they can be used to maximize exposure to customers.

Searching Beyond the Engines


VendAsta’s webinar discussed how publishers and agencies can offer profitable, scalable and sellable social products that get leads and build fans for local businesses.

Selling Social to Local Businesses: What Do They Need and How Do You Scale It

For access to all of our past webinars and a look at what’s to come, visit http://bit.ly/LSAwebinars.

VendAsta Webinar to Discuss Selling Social to Local Businesses

Thursday, May 2, 2013

Please join LSA and VendAsta Technologies for an exclusive webinar presentation next Thursday, May 9 from 2 pm – 3 pm EST.

In this webinar titled “Selling Social to Local Businesses: What Do They Need and How Do You Scale It,” VendAsta’s Alan Hunter-Willis, Strategic Business Development, will discuss social media’s role in local search.  He will highlight the challenges small businesses face when going social, while showing how social can be used to get leads, build fans, and offer customer service.  Finally, learn about VendAsta’s solutions that drive profitability, scalability, and sellable benefits for a publisher and/or agency’s social products.

VendAsta Technologies provides online reputation management, mobile site, and social marketing tools for IYP companies, newspaper groups, interactive agencies, CMRs, digital agencies, and national brands. Delivered through a white labelled Business Center or available via APIs, these tools offer online branding solutions that give advertisers a new stream of digital revenue while helping small and medium size businesses monitor, manage, and build stronger reputations.

Spots are limited so reserve your seat today!

WebsiteAlive and geo.to Webinars on YouTube

Wednesday, May 1, 2013

We recently uploaded two webinar presentations to our YouTube channel that you might find interesting.


WebsiteAlive’s webinar discussed the importance of giving consumers the means to easily connect with local businesses via directory listings using live chat, e-mail lead, click-to-call or text/SMS.

Connect Now! – Connect and Capture Your Target Audience


geo.to’s webinar discussed the phenomenal increase in mobile local search, the primary wants and needs of mobile users, and the data that is reinforcing the importance of providing instant access to extremely accurate and timely location based information.

Mobilizing Locations to Drive and Measure Calls, Visits and Sales

For access to all of our past webinars and a look at what’s to come, visit http://bit.ly/LSAwebinars.

WebsiteAlive Webinar: Connect Now! – Connect and Capture Your Target Audience

Monday, April 22, 2013

Please join LSA and WebsiteAlive for an exclusive webinar presentation this upcoming Thursday, April 25.

In this webinar, WebsiteAlive’s Managing Partner and CEO Adam J. Stass will discuss the importance of giving consumers the means to easily connect with local businesses via directory listings. Adam will discuss ConnectNow!, a solution that is intended to quickly connect consumers to companies via live chat, e-mail lead, click-to-call or text/SMS.

WebsiteAlive is a software developer and online communications provider. Since 2004, their live chat and click-to-call solutions have been used to meet and greet website visitors, answer questions, increase leads and close sales. Used by more than 11,000 web and mobile sites, WebsiteAlive’s solutions support Internet-based small, medium and large businesses and organizations.

Spots are limited so reserve your seat today!

geo.to Webinar: Mobilizing Locations to Drive and Measure Calls, Visits and Sales

Thursday, March 28, 2013

Please join LSA and geo.to for an exclusive webinar presentation this upcoming Thursday, April 4.

In this webinar, geo.to will discuss the phenomenal increase in mobile local search, the primary wants and needs of mobile users, and the data that is reinforcing the importance of providing instant access to extremely accurate and timely location based information. Whether you are a single location business, a large brand with thousands of locations, a publisher, or an agency representing businesses, geo.to will explore tools you can use in traditional print, display and digital marketing to increase click through rates, conversions, calls, visits, sales, customer satisfaction and loyalty, including a new type of digital web presence for every business location.

geo.to is a mobile, local, social media technology platform company enabling businesses to make it easier and faster for customers to find, share and interact with their locations. geo.to specializes in providing an easy to use, special purpose mobile website for every location dedicated to helping customers instantly find, visit, call and share business locations when they are on the go and ready to buy.

Spots are limited so reserve your seat today!

Amdocs Discusses How to Enhance Value Contribution to SMBs

Tuesday, March 26, 2013

During their webinar last week, Amdocs discussed current multimedia selling practices – what is working, what is not – and demonstrated some innovative capabilities to help the local search publishing industry enhance its value contribution to small and medium sized businesses. Check out their presentation below.

For access to all of our past webinars and a look at what’s to come, visit http://bit.ly/LSAwebinars.

Upcoming Webinar with Amdocs: Selling at the Point of Sale

Friday, March 15, 2013

Please join LSA and Amdocs for an exclusive webinar presentation this upcoming Thursday, March 21st.

In this webinar Amdocs will discuss the many multimedia selling practices being used today and will provide insight into what is working and what is not. They will also cover the value of getting the right sales tools into the right hands in order to increase customer satisfaction, increase sales productivity and decrease churn. Finally, Amdocs will offer a look into the day in the life of a multimedia sales person and how to overcome daily challenges using the right sales methodology and strategy.

Amdocs Advertising & Media is the market leader in software and services for the local media industry. With an extensive product portfolio and wide-range of proven services, Amdocs enables local advertising providers to leverage their natural resources to address the increasingly complex needs of small and medium sized businesses. With revenue of over $3.2 billion in 2012, Amdocs and its approximately 20,000 employees serve customers in more than 60 countries.

Spots are limited so reserve your seat today!